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Marc Benioff hopes to dent America’s homeless crisis with $30M research project

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01.05.2019

Salesforce chairman and co-CEO Marc Benioff has dedicated a lot of energy, and money, to the homeless crisis in his hometown of San Francisco. In 2018, he poured $2 million into the Proposition C ballot initiative campaign for a new business tax that promises to raise around a quarter billion dollars per year for housing and homeless assistance. (It passed, but has been tied up in the courts.)

Today, he and wife, Lynne Benioff, have pledged $30 million to create a new program at the University of California San Francisco focused on studying causes of and possible solutions to homelessness across the country. (This comes on top of about $30 million donated to other housing projects, such as $6.1 million last November to lease a renovated hotel.)

It’s a common joke in public policy to say something like: What this urgent problem really needs is … another study. And at least........

© Fast Company