Apple’s 3 biggest wins and 3 greatest failures of 2025

The tech industry has endured another turbulent year, buffeted by the continued rise of artificial intelligence and the economic threats posed by President Donald Trump’s tariffs. Even the most prominent companies encountered challenges they never imagined they’d have to face. As 2025 comes to a close, here are Apple’s biggest wins and greatest failures of the year.

iPhone 17 series

Without a doubt, Apple’s biggest win of 2025 is the