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Indie publisher Zando taps Gillian Flynn and Lena Waithe to find your new favorite authors

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21.09.2021

Author Gillian Flynn and writer-producer Lena Waithe are curating what could be the next wave of notable authors through their partnership with indie publisher Zando.

Announced today, Flynn and Waithe are Zando’s founding partners and veritable test subjects in Zando founder and CEO Molly Stern’s bet to upend the publishing industry’s staid tactics, or lack thereof, in surfacing new talent.

Stern’s mission is to give influential creators, platforms, authors, and institutions their own imprints to discover, develop, and publish fresh voices. “Publishers expect authors to walk in with this massive platform and 10,000 Twitter followers and a huge presence on Instagram. One of our core beliefs is that authors should be authors,” Stern says. “You have to be able to develop ideas and stories. That’s your job. It’s the job of the publisher to help realize the opportunity to expand the platform of that author.”

As the storied publisher behind such blockbuster titles as Flynn’s Gone Girl, Michelle Obama’s Becoming, Ernest Cline’s Ready Player One, and Andy Weir’s The Martian, Stern surprised the industry when she announced that she was leaving Crown Publishing Group to start Zando, in 2020 in lieu of launching her own imprint within the company. Stern actually ran something of a beta........

© Fast Company


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