How solopreneurs should think about branding |
How solopreneurs should think about branding
When and how you invest depends on where your business is at the moment.
[Photo: Faizur Rehman/Unsplash]
Anna Burgess Yang is the author of Work Better, a newsletter about the future of work, career pivots, and why work shouldn't suck.
If you’re self-employed and spend any time on social media, you’ve seen the debate. One person swears you need a professional website from day one. Another says a logo is the first thing to invest in. Someone else is selling a $500 course that promises to “elevate your brand’s........