Digital Consumption in India during 2022–23 and 2023–24

Using HCES 2022–24, the rapid expansion of India’s digital consumption across rural and urban households via online purchases and payments is shown, with rural catch-up but at lower levels. Digital consumption growth is led by non-food services (travel, utilities, clothing) while food remains stagnant. While higher-income and educated households dominate, SC/ST lag, indicating stratification requiring access,........

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