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How to Keep Your Motivational Mojo When the Chips Are Down

4 88 35
21.03.2019

The road to entrepreneurial success isn't paved in gold. It might, in fact, be strewn with nothing more thrilling than horse manure. After all, according to the list of startups to watch from The New York Times and CB Insights, many next-gen business entities are in the booming agricultural technology space.

Somehow, the visual of a road dotted with the droppings of our four-legged friends fits. After all, any serial entrepreneur will tell you that being an early founder can feel crappy. Late nights turn into early mornings, and all the while, you’re wondering if the time spent is worth it.

If you can stay motivated, it will be worth it -- beyond your wildest dreams, perhaps. But you have to stay the course, and far too many would-be founders let go too early in the journey.

It's about finding bliss amid the cow chips.

The key to staying the course is to unearth the innately wondrous aspects of working at 2 a.m. to tweak a product design or construct an airtight elevator speech. In that vein, Thomas Corley’s five-year Rich Habits Study gives a peek into the behaviors and motivations shared by folks who hit the million-dollar mark.

What Corley found is that even though entrepreneurship can be difficult, the difference between winners and losers is a matter of perspective. Those entrepreneurs with........

© Entrepreneur