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4 Strategies To Create More Inclusion in Business

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Countless studies show that inclusion in the workplace is a bedrock for company profitability and success. From improved innovation, to better collaboration and overall greater efficiency, inclusion encourages a broad group of people with different perspectives to unleash superpowers that drive creativity. It’s the concept that multiple heads are better than one — that teams made up of both left- and right-handed individuals are more likely to create a better product than a team made up of only right-handed individuals.

The last time you went to a major sporting event or concert, you might have noticed how long the line was for the women’s restroom versus the men’s — I’m always the rebel who says, “Ladies, let’s take it over!” But there’s a reason the line for the women’s restroom is always four times as long: It’s too small, doesn’t have enough stalls and doesn’t take into consideration our biological needs as women. This flaw in architectural design, which has yet to be addressed, no matter how modern the facility, is a real-world example of an inclusion problem that affects women. It’s because we didn’t have a seat at the table when such venues were being designed.

Ensuring there’s a seat for everyone at the table means ensuring your products are designed with everyone in mind — and that’s a big customer base. Opportunities for inclusion show........

© Entrepreneur

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