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57% of micro and small businesses are committed to combining online and physical sales, reveals GoDaddy study

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This week, web hosting company GoDaddy Inc. revealed the results of its 2021 Entrepreneurship Survey , on how the Covid-19 pandemic prompted micro and small businesses to adapt to digital business models. Among the results, it stands out that 57% of these are committed to combining online sales with those of their physical stores .

The study was conducted during August 2021 by the Scout research firm and analyzed 300 participants in Mexico and more in Colombia. The group included entrepreneurs (one person), micro-business owners (up to 10 employees), and small business owners (11-25 employees).

The survey showed that Mexican entrepreneurs turned to new sales........

© Entrepreneur

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