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How farm shop grew from honesty-box shed to £1.2m turnover

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24.09.2021

The owners of a Norfolk farm shop have revealed the secrets behind its meteoric growth - from honesty-box shed to £1.2m turnover in just four years.

The shop at Old Hall Farm in Woodton, near Bungay, started life in a tiny shed in 2017, selling milk, eggs, pork and asparagus to a few self-service customers.

Four years later, it generates £1.2m of revenue a year and employs 20 local people in the thriving, well-stocked shop, butchery and cafe.

It also runs an online delivery system, launched during last year's lockdown sales surge, and has customers across the country including two Michelin-starred chefs.

Shoppers coming down the drive can see goats, rare pigs and sheep, as well as the herd of Jersey dairy cows and calves grazing on lush "regenerative" pastures aimed at improving the health of the soil.

Owners Stuart and Rebecca Mayhew said it all formed part of an "authentic" offering, combining sustainable, healthy food with a passion for how it should be produced - and the perseverance to adapt to a changing world.

"The best thing about this situation that we are all in is that people are starting to understand that what they choose to eat three times a day makes a massive difference to their health and their lives," said Mrs Mayhew.

"We have real products that are making a real difference to real people. That is why people buy from us."

The farm........

© Eastern Daily Press


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