Two-day Ashes tests spark debate over cricket’s traditional integrity
Syed Asad Nadeem is a prominent media professional serving as the Digital Head of 365 News and Pakistan’s first international English channel, Asia One. With a strong focus on digital strategy, he leads multiple leading channels across Pakistan, driving their online presence and engagement. Although sports is not his formal profession, his true passion lies in cricket and sports journalism
The Ashes is cricket’s oldest and most fierce rivalry — a battle between England and Australia that dates back to 1882. Every two years, the two nations clash in a five‑match Test series, each side fighting not just for points, but for national pride, bragging rights, and the iconic little urn that symbolizes supremacy.
From the roar of the crowd at Lord’s to the electric tension at the MCG, the Ashes isn’t just a tournament; it’s a cultural event. Fans on both sides flood social media with memes, chants, and heated debates, while players treat each........





















Toi Staff
Sabine Sterk
Penny S. Tee
Gideon Levy
Waka Ikeda
Mark Travers Ph.d
Grant Arthur Gochin
Tarik Cyril Amar