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Trio of incumbents defeated as Sainsbury’s names new BTL shop

5 12 0
24.09.2021

Sainsbury’s has appointed Ogilvy to its group below-the-line and digital account after the WPP shop defeated its three incumbent agencies during the pitch process.

The business covers digital creative, content, social and CRM across all of the company’s brands, which include Sainsbury’s, Argos, clothing line........

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