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How beach towels helped a creative pair nab Wieden & Kennedy contracts

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26.08.2021

A limited-edition beach towel collection advising on early tell-tale signs of melanoma, which was created by two agency interns, has come to fruition in collaboration with a skin cancer charity.

Hannah Young and Aleksandra Atanasovski were given a brief at Wieden & Kennedy London to come up with something they were passionate about and would add to their portfolio.

The result is this collection of beach towels, designed under the brand Sun&See, which illustrate warnings for early detection of one of the deadliest cancers in the 15- to 34-year-old age group, and........

© campaign


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