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Small Business vs. Big Challenges

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First, we want to say kudos!

If you’re here, there’s a good chance that means you’ve started a small business, which is incredible. We know this can be one of the most rewarding things you can do, and also quite terrifying.

Growing a company can face a range of challenges. As a small business grows, different problems and opportunities demand different solutions, and what worked a year ago probably wouldn’t work now. And let’s not even begin with the havoc this pandemic has brought upon us.

According to statistics, only 51% of businesses survive exceeding their first five years.

So how do you manage your small business from becoming the one of every two that does succeed? First, it’s to know what typical challenges your business will likely face as it grows and be prepared to meet those challenges head-on.

Now, we know the online world for some can be very intimidating, but that’s why we’re here. We’re the perfect solution if you own a small business that needs help getting online. The pandemic brought many hurdles that forced us to think creatively about how we live, socialize, and do business.

This was actually one of the few good things to come out of this craziness. Taking your small business online doesn’t just save your ability to interact with your existing customers, this opens your business up to new potential customers, even international ones if that’s your goal!

Just as you would need people in your store, you now need people in your online store! It makes sense. This is where other channels like email and social media help.

Email marketing is one of the most effective ways to build relationships and stay top of mind with your audience. In fact, 66% have made a purchase due to an email marketing message. As for social media, It’s an excellent way to reach new customers by getting your business’s name out there. Plus, brand........

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