Ferrari has unveiled its first EV. The $900k price tag is only the first problem
Ferrari has unveiled its first EV. The $900k price tag is only the first problem
May 28, 2026 — 3:52pm
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It’s fair to say the reviews of Ferrari’s first electric car, unveiled this week, have been at best mixed.
“If I had to say what I think, I would hurt Ferrari,” said Luca Cordero di Montezemolo, the former Ferrari boss credited as being the man who resurrected and saved the ailing marque upon the death of its famous founder, Enzo.
“You risk destroying a myth and I am very sorry. At least take off the prancing horse.”
Italy’s far-right transport minister, Matteo Salvini, was scathing on social media too. “Electric, extremely expensive (550,000 euros!), and, aesthetically speaking, it speaks for itself … It looks like anything but a [Ferrari] car. And is that supposed to be ‘innovation’? I wonder what Enzo Ferrari would say ... ?”
One comment on Ferrari’s own Instagram feed said the company needed “an exorcism.” Even more hurtfully, other online commentators have likened the Ferrari Luce, which can reach 100km/h in........
