As the market prepares for Apple Inc.’s earnings on Thursday, all I can think is this: Chief Executive Officer Tim Cook has problems. Plenty of them.

The company dropped out of the $3 trillion valuation club this week, leaving Microsoft Corp. to stand alone, thanks to worries over China sales and a multitude of other headaches for the Cupertino-based company. There are at least half a dozen challenges that analysts and investors will most likely ask Cook to address.

Apple CEO Tim Cook Needs to Start Putting Out Fires

Apple CEO Tim Cook Needs to Start Putting Out Fires

As the market prepares for Apple Inc.’s earnings on Thursday, all I can think is this: Chief Executive Officer Tim........

© Bloomberg