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Adam Hanft

Adam Hanft

The Daily Beast

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What the ill-fated Ron DeSantis campaign and plant-based meat have in common, according to a marketing expert

His message was 'Trump without the drama.' That's marketing by subtraction–and it never works.

25.01.2024 5

Fortune

Adam Hanft

The UAW and the Big Three can turn America’s 'Great Rebalancing' into a win-win for both sides. Here’s how

It’s time for a radically new post-strike narrative, writes brand strategist Adam Hanft.

07.11.2023 2

Fortune

Adam Hanft

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