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Tory Party must be more like Wetherspoons — and give young voters what they want (we'll drink to that)

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THE Conservative Party has a Young Person Problem.

Every week, YouGov releases a new infographic detailing voting intentions of 18 to 24-year-olds — and in each revision, the red section of the pie chart has ­gobbled up a little more of the blue.

The proposed remedies range from the charmingly naïve — a beaming middle-aged ­politician informed me the other day that he’d just heard of an insurgent new Facebook group and online video channel called “Unilad”, and if only the Conservatives could find an inroad there, ­membership would double in a day — to downright stupid. (Jacob Rees-Mogg Snapchat filter, anyone?)

If the Conservatives are to have any chance of success at the next election, these cringe-worthy initiatives must be ditched and replaced with what I’m going to call the Tim Martin philosophy.

The story goes that in 1979, ­Martin, a disillusioned young barrister, decided to set up a new pub.

Where most wannabe landlords would have surveyed local pub-goers to ­discover what gimmicks would appeal, the young Martin took the opposite approach. He asked a group of people who never went to pubs what it was that put them off and made damn sure his pub did those things right.

The result was a very ­ordinary pub but one which never served mean pints, never closed its kitchen at 2pm and never had dirty toilets. He called it JD........

© The Sun