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How to break up with plastics (using behavioural science)

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12.07.2018

Australia is responsible for over 13 thousand tonnes of plastic litter per year. At the end of June 2018, the Australian government released an inquiry report on the waste and recycling industry in Australia. One of the recommendations was that we should phase out petroleum-based single-use plastics by 2023.

This means a real social shift, because the convenient plastic products that we use once and throw away are ubiquitous in Australia.

Read more: In banning plastic bags we need to make sure we're not creating new problems

Bans, as Coles and Woolworths recently adopted for plastic bags, are one option – but are not suitable for every situation. They can also feel like an imposition, which can inspire backlash if the community is not on board. Behavioural science can offer a path to curb our plastic use.

First off, plastic is not evil: it’s flexible, durable, waterproof and cheap. The issue is the way we dispose of it. Because plastic is so versatile it has been adopted across a range of single-use “throw away” consumer products.

Many people are working on technological solutions to our plastic problems. These range from better recycling techniques and biodegradable “plastics” made from algae or starch, to (my favourite) using the wax moth........

© The Conversation