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Creatives: forget your insecurity and remember you’re awesome

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You’re stuck. There’s a brief in front of you demanding answers, but the only thing you can conjure up is panic.

Answers flit past your conscious but they’re not the ones you’re looking for: pulling the fire alarm, feigning pneumonia, falling and knocking yourself unconscious to create a diversion from the fact that you’re about to be found out.

But it’s not the fire alarm you should be worried about, it’s your own alarm – that voice inside your head that keeps telling you: “I’m not good enough”. Self-doubt makes you block up as quickly as aeroplane food – and when ideas are your currency, that’s a problem.

Ah, the advertising industry. Featuring its own unique blend of rejection and adulation, plus an awards system designed to separate the rock stars from the plebs, it’s ripe for bringing out the insecurity in the best of us.

But wait, there’s more!

Also featuring an arduous approval process – who else spends half their life seeking approval from their peers, bosses, clients, industry, the public, not to mention their mums? It’s no wonder we doubt ourselves.

A quick search of the industry network app Fishbowl shows a swag of posts on insecurity. One, reading: “I’m really struggling atm. Feeling like I’m just not good enough and I think I am literally getting worse at my job” has over 30 responses from a mix of advertising types.

They are all empathetic, and the respondents seem to find some solace in their peers’ fellow pain. They comment back: “That feeling you’re having is a feeling everyone is having. I have that feeling daily” says one. Another: “I’m in the same headspace” and another “Last week I Googled ‘I feel worthless’… this thread is much more comforting”.

There is solidarity in numbers. But while acknowledging that most of us have insecurities, it’s important to assess just how much those feelings are affecting your life, and your creative output. If they are getting the worst of........

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