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Warning: Advertising Kills

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The Ministerial Committee for Legislation on Sunday is scheduled to consider a bill that could be the biggest, most important step in the battle against smoking in a decade – a bill to restrict the advertising and marketing of tobacco products.

This is a dramatic, far-reaching bill that addresses most of the methods that have effectively reduced smoking but which are not implemented in Israel, such as a general ban on tobacco advertising (except in the print media), including sales promotions, subliminal advertising and all marketing channels; a ban on displaying tobacco products publicly, forcing them to be stored in closed cabinets; putting the same advertising restrictions on electronic cigarettes, and requiring the poisonous substances in cigarettes to be publicized.........

© Haaretz