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Consumers in China are getting more cautious about data privacy

37 10 14
20.02.2019

CHINA is an interesting country in the digital ecosystem of Asia.

Bigger than its neighbours, China is a digital behemoth in itself — unique in every way — with its own regulatory challenges.

Residents are subjected to strict censorship laws, their actions (and every move) monitored by CCTV cameras, and their behavior scrutinised by artificial intelligence (AI), but new laws also promise a great deal of data privacy and information security.

SEE ALSO: In China, even how you walk is under surveillance

The PRC E-Commerce Law (effective from Jan 1, 2019) which reiterates requirements to protect personal information in an e-commerce context, and the draft guidelines for Internet Personal Information Security Protection released in December last year, are examples of the new laws signaling that Chinese consumers are getting more cautious about data privacy.

Most recently, JD Finance, the finance arm of China’s e-commerce giant JD.com came into the spotlight after a customer spotted........

© Asian Correspondent